
The tallest living masterpiece redefining the skyline of Dubai Internet City.
A fusion of Italian design heritage and futuristic technology. Experience ultra-luxury living in the heart of the city’s innovation hub.
ICONIC by MERED stands as a beacon of modern luxury, rising 286 meters above Dubai Internet City.
This ultra-luxury residential tower is the result of a visionary collaboration between international developer MERED and the world-renowned Italian design house Pininfarina.
The development offers 310 exclusive residences, ranging from sophisticated one-bedroom apartments to a singular, opulent duplex penthouse.
Each home is a masterpiece of craftsmanship, blending timeless Italian aesthetics with cutting-edge smart home technologies.
The structure’s dynamic, flowing curves reflect the energetic soul of Dubai while providing breathtaking panoramic views of the Persian Gulf and Palm Jumeirah.

The vision for ICONIC was to create more than a building; it is a living sculpture that breathes with the city.
Architects at Pininfarina infused the tower with the same aerodynamic elegance found in their legendary automotive designs for Ferrari.
The design philosophy prioritizes human well-being, merging organic beauty with advanced technological features to create an ethereal sanctuary.
The tower’s façade appears in motion, with three distinct residential blocks split by oasis-like amenity levels. This is a dream of vertical living where technology, nature, and art exist in perfect, luxurious harmony.


Unparalleled Sky-High Indulgence and Urban Well-being.
Two full floors of world-class facilities designed to elevate your lifestyle. From the 40th-floor infinity pool to the private Pininfarina boutique.



The 40th-floor Sky Amenities feature a stunning infinity pool suspended high above the city, offering panoramic sea views.
Wellness is central to the tower, with a state-of-the-art gym, yoga studios, and a spa center featuring an ice room and sauna.
Families can enjoy the Azure water retreat at ground level, featuring a lagoon pool and dedicated kids' splash zones.
Entertainment options include a plush private cinema, a sophisticated resident lounge, and an exclusive Pininfarina pop-up store for luxury retail.

Dubai Internet City Metro Station: 5 minutes walk
Palm Jumeirah Beaches: 5-minute drive
Emirates Golf Club: 10-minute drive
Dubai Marina & Bluewaters Island: 10-minute drive
Mall of the Emirates: 12-minute drive
Downtown Dubai & Burj Khalifa: 25-minute drive
Dubai International Airport (DXB): 30-minute drive

MERED is an international real estate developer headquartered in Dubai, specializing in high-end destinations that enrich communities.
The company is a curated collective of industry experts, designers, and artisans dedicated to building enduring legacies.
With a portfolio that includes successful projects across Europe and the USA, MERED brings global expertise to the Middle East.
Their approach prioritizes human-centric design, environmental sustainability, and the integration of smart technologies.
By partnering with elite brands like Pininfarina, MERED ensures that every development becomes a landmark of quality and long-term value.
