Brand Atlas Advisory


offers a complete suite of services covering every aspect of a branded residence development. Our structured approach allows clients to engage us for standalone expertise or a fully managed journey.

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Brand Atlas Advisory partners with the world’s foremost developers, luxury brands, operators and investors to provide tailored guidance across every stage of the branded residence lifecycle.

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Established 202220 Team Members

About Us


Whether orchestrating a landmark development or bringing a storied brand into the built environment for the first time, we provide expert, discreet guidance across every stage of the journey. From land strategy and brand selection to design guardianship and market positioning, our work is meticulous and grounded in a deep understanding of high-net-worth buyer psychology and global luxury expectations.With a global outlook and a singular focus on excellence, we help realise developments that are not only commercially robust but timeless expressions of place, brand, and lifestyle.

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Our Branded Residence Advisory Services


Brand Atlas Advisory offers a complete suite of services covering every aspect of a branded residence development. Our structured approach allows clients to engage us for standalone expertise or a fully managed journey.

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Luxury Brands


Entering the world of real estate is a bold move. We work with leading fashion houses, automotive marques, hospitality icons, and heritage names to define what their brand looks, feels, and lives like in the built world.From brand standards to partner selection and experience design, we ensure your identity is flawlessly translated into physical spaces.

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New Project


From concept to completion, we work with you to realise world-class branded residences that resonate with discerning global audiences.Whether you need support with brand alignment, masterplanning, design oversight or sales and marketing strategy, our role is to protect your vision and elevate it with the right partnerships, positioning, and delivery team.

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Clients


The team behind Brand Atlas brings decades of global experience across luxury real estate, branding, hospitality, and design — working with leading developers, owners, investors, and both hotel and non-hotel brands.We draw on this cross-sector expertise to guide every stage of the branded residence journey, from feasibility and brand alignment to design definition, commercial strategy and market launch.

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Meet the team

Jenny Naylor
Managing Director Atlas Advisory
Jenny Naylor
Michael Ayling
Group Managing Director
Michael Ayling
Darren Barlow
Co Founder & Group CEO
Darren Barlow
Sunny Humano
Group Chief Marketing Officer
Sunny Humano
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Contact Brand Atlas Advisory

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